Strengthening partnerships and laying the groundwork for a new century of success
Utility parts managers and dealer principals gathered in Fort Lauderdale, Florida for this year’s National Parts Meeting from June 17th – 21st. There was an expectation that this would be a bigger deal than prior parts meetings, and attendees were not disappointed. Themed “Partnering for Another 100 Years,” this four-day event turned out to be more than work, play and awards – it was informative and forward thinking.
At the General Session, Hal Bennett, President of Utility, provided insight into the state of the industry and Stephen Bennett, Vice President of Utility, highlighted where Utility is now and the positive direction it is moving toward.
At the Awards Dinner, 14 dealerships received Goal Buster Awards, with Lakeshore Utility Trailer achieving 199.2% of goal. Utility recognized 14 dealerships with Round Table Awards of bronze, silver and gold and 2 achieved platinum status – Badger Utility and Utility Trailer Sales of Southeast Texas, Inc. “We commend these dealers for their hard work and success, and their ability to exceed their aggressive goals,” said Stephen Bennett. “That is why we are committed to the future success of every dealer and will provide them with the products and tools to be competitive and grow their parts business.”
Parts managers had an opportunity to discover the latest product developments and ways to grow sales from various component manufacturers and suppliers at breakout sessions. “This proved to be more than simply bringing dealers together in one place to give them current information and to have a good time. This meeting was our most successful ever,” said Mike Moore, Utility’s Director of Aftermarket Parts. “It was well attended and had the most supplier participation and sales orders in our history.”
No parts meeting would be complete without some fun. Attendees connected outside of breakout sessions either on the golf course, while deep-sea fishing, on an Everglades tour or at a catamaran cruise.